J.D. Power's First Tech Survey
Technologies in new vehicles are rapidly progressing: two decades ago, our cars were considered fully loaded if it had a CD player. Now, we pretty much have a computer built into the centre console, equipped with an internet connection, Bluetooth and cloud-based music service.
However, when they don't work properly, they can complicate our lives (think about BMW iDrive's first iterations, or MyFord Touch...). This is why J.D. Power just published the results of their first tech survey.
J.D. Power surveyed 17,864 people who took delivery of their car in the last 90 days. They asked them to rate their experience from 0 to 1000 in five different categories, like navigation, infotainement and safety. Here are the results of this survey.
Technologies that are related to safety, like automated braking and lane departure warning are very popular, obtaining a score of 754 out of 1000;
Gadgets like a rearview camera and blind spot sensors have become vital: 96% of all people who have them in their cars won't buy another new vehicle unless it's equipped with those systems;
Navigation systems aren't really popular, obtaining the lowest score of all categories. Why? Simply because most people have a cell phone-based GPS, which works better;
Among all owners, those who bought BMWs and Hyundais are those who like their technologies the most. In their respective segments, the 2 and 4 Series as well as the Hyundai Genesis and Tucson boasted the best scores.