2024 Nissan Frontier is Suddenly Much Less Accessible

Published on January 3, 2024 in News by Guillaume Rivard

The 2024 model year is a huge one for midsize pickups. Both the Ford Ranger and Toyota Tacoma are completely redesigned, while the Chevrolet Colorado and GMC Canyon are taking off-road capability to new heights. Oh, and the Jeep Gladiator has a few upgrades of its own.

You would think the folks at Nissan Canada would do something to help the Frontier stand out from the pack, but they’ve actually done the opposite.

In a curious move, the 2024 Nissan Frontier lineup misses the more affordable S, SV and SV Midnight Edition models, as we found while looking at Nissan's website. The only Frontier remaining is the rugged PRO-4X, which carries a base MSRP of $51,998 either in Double Cab or Crew Cab configuration.

Photo: Germain Goyer

If you factor in freight, PDI and other fees ($2,858), the cheapest Frontier you can now buy is just shy of $55,000 before tax. Luckily, Nissan didn’t let inflation make things dramatically worse, hiking the price a mere $250 versus 2023.

Frontier customers can also specify a PRO-4X Luxury package with an MSRP starting at $55,498. Included are things like a rear stabilizer bar, leather seats, premium stitching and door trim, universal garage door opener, 10-speaker Fender audio system and 120V power outlet in the rear centre console.

Photo: Nissan

The only engine available with the 2024 Frontier is a 3.8-litre V6 that produces 310 horsepower through a nine-speed automatic transmission and standard four-wheel drive system. Average fuel consumption is rated at 11.9 L/100 km, which is three tenths of a litre worse than non-PRO-4X models from previous years (due to the all-terrain tires). The good news is that regular gas will suffice, unlike some turbocharged four-cylinders that require premium fuel.

Sadly, perhaps, the retro-style Frontier Hardbody Edition that was unveiled last September won’t be sold in Canada. UPDATE (02/29/2024)--This model will be available in Canada after all. Furthermore, problems with the transmission, body and electrical accessories have plagued Nissan’s midsize pickup, putting it among the top 10 least reliable 2024 models according to Consumer Reports. You’ve been warned.

Watch: Next-Gen Nissan Frontier Shows More Rugged Looks, Capability

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