Porsche Drive Canada Turns 5, New Models to be Added Soon

Published on August 29, 2024 in News by Guillaume Rivard

Porsche Drive, the German automaker’s exclusive subscription and rental program, is today marking its fifth anniversary in Canada. Previously known as Porsche Passport, the service began operating in Toronto on August 29, 2019. It later expanded to Montreal, Vancouver and Kelowna.

“Porsche Drive is a flexible and convenient alternative to conventional vehicle ownership that offers on-demand access to an exclusive selection of our sports cars across all model lines,” the program’s Canadian president and CEO David Williams said. “We have delighted over 1,000 members over the past five years with an expanding offer of services and locations and look forward to delivering excitement to an even greater number.”

As a reminder, the program offers a monthly subscription plan that allows members to choose either a single-vehicle subscription or a multi-vehicle subscription that includes unlimited swaps between models using an online web application with a team of Digital Concierges. Vehicles are delivered and picked up at a member’s home or workplace within a service area.

Photo: Porsche

All operating costs—except fuel or charging, of course—are included in a single monthly payment for subscription services. Single Vehicle Subscription currently starts at $2,100 per month for a Macan and ranges up to $5,500 per month for a 911 Carrera 4 GTS Cabriolet. Multi-Vehicle Subscription includes all model lines—911, Macan, 718 Boxster, 718 Cayman, Cayenne, Panamera and Taycan—and is available for $4,800 per month. Not something the average driver can afford, obviously.

If you’re simply planning a weekend getaway, a vacation or a special occasion, you can schedule a daily rental service, choosing from the Porsche Drive fleet. Rentals allow up to 400 km per day. Daily pricing ranges from $319 for a Macan to $539 for a 911 when selecting a one- to three-day rental period. Opting for a 911 over a rental period of 4 days or more reduces the daily price to $469. By the way, the prices listed above don’t include tax.

For those who’d like to experience electric driving, the Taycan is already included in the Porsche Drive fleet and the new Macan Electric will soon be joining it. Ditto for the Cayenne E-Hybrid and Panamera E-Hybrid, if you prefer hybrids.

Watch: The Car Guide Drives the 2024 Porsche Macan Electric

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