Mopar’s SEMA Display to Include Two Performance-Focused Concepts
The Specialty Equipment Market Association (SEMA) Show in Las Vegas is right around the corner. This year’s event will feature a number of vehicles from Stellantis-owned Jeep, Dodge, Chrysler and Ram, not to mention the Mopar parts and accessories division.
Obviously, the opportunity to celebrate the return of the HEMI V8 under the hood of the Ram 1500 for 2026 was too good to pass up.
- Also: Ram’s Fully Electric Pickup is Dead, Ramcharger to Carry REV Name
- Also: 2026 Dodge Charger SIXPACK: The Gas-Powered Charger is Back!
Dude, Where’s My Truck?
The Dude Ram 1500 Concept combines a design theme inspired by a popular sport trim package from the early 1970s with a performance-oriented and aggressively lowered stance for the street—essentially a response to the new Ford F-150 Lobo.
Based on a Ram 1500 Big Horn, the concept features a Sublime Green exterior that calls back the vintage “Dude” C-stripes in contrasting satin black, running the full length of the truck. Black accents also highlight the custom performance hood, front grille, roof, mirror caps and Ram-branded tailgate.
As a proper street truck, the lowered Dude concept rides on large 22x10-inch wheels. A custom front splitter and side sills emphasize the lowered stance. Adding to the performance look, side-exit exhausts with black tips empty out in front of the rear wheels on both sides.
Unsurprisingly, the star of this unique Ram 1500 pickup lies under the hood, namely the HEMI V8 producing 395 horsepower. Keen observers will notice that the engine has been upgraded with a Mopar cold-air intake for a throatier sound.
The green and black theme continues inside. The Alea leather seats feature bright green stitching surrounded by dark door trim pieces, while the custom instrument panel badge features The Dude logo in bright green. Mopar has added an in-console safe for securing valuables, a multi-accessory instrument panel rail and all-weather floor mats to finish off the cabin.
Right now, there are no plans to bring the Dude Ram 1500 Concept to market.
SIXPACK-Powered Charger Gets Moparized
With the launch of the gas-powered Charger SIXPACK, Dodge is hoping to win back customers that so far have failed to embrace the electric Charger Daytona.
At SEMA, the Moparized Dodge SIXPACK Charger Concept will turn heads with a vivid Stryker Purple exterior complemented with satin carbon fibre accents including the hood, front splitter and rear decklid spoiler. Vented fenders further improve aero performance by releasing air pressure from inside the wheel wells, while Mopar ‘strobe’-style bodyside graphics add a retro touch.
In the suspension department, a spring kit lowers the ride height one inch and connects with custom five-spoke 21-inch Brass Monkey wheels, the latter barely hiding the orange-painted Brembo brake callipers. Purists would certainly have preferred a HEMI, but this concept uses a twin-turbo 3.0-litre inline six-cylinder engine producing 550 horsepower instead. Performance upgrades include a custom Mopar cold-air intake and cat-back, stainless-steel dual exhaust system.
The interior gets Katzkin premium leather seats with contrasting Tuscany Ink (black) and Palomino (tan) surfaces, along with orange and purple stitching.
By the way, Mopar has announced the list of parts and accessories that are available now or coming soon for the 2026 Dodge Charger, and this includes many of the items above. Simply fantastic.