Polestar: A New Business Model
Polestar - A new business model. Customers will be able to spec and order their Polestar online and have it delivered to a location of their choosing, be it at home or work. Polestar will also have “Polestar spaces” located in various cities for customers who wish to see the car up close, book a test drive or get advice from a company representative on how to spec it, but this process will not be required for the customer to order a car, it will simply be offered to him.